Microsoft is up to launch a new Azure-based cloud platform for the car manufacturers that wish to use the cloud to power their own connected car services. The new Microsoft Connected Vehicle is about to go live as a public preview in a near future.
Microsoft’s EVP for business development Peggy Johnson revealed in one of the announcement that it is not a car operating system, it’s an agile platform that starts with a cloud as the foundation and aims to address five core scenarios i.e. predictive maintenance, improved-in-car productivity, advanced navigation, customer insights and autonomous driving capabilities.
Microsoft also revealed that they are in the blink to partner with Renault- Nissan Alliance to bring new connected-car services to Renault-Nissan’s next-gen connected vehicles. The two companies were already working together on other projects so it may be no surprise, that Renault-Nissan is Microsoft’s partner.
Microsoft is also working with the BMW to develop that company’s new connected platform is on the top of Azure. BMW and Nissan also showed their interest in car integration so there are the chances that in future cars would potentially use Crotona to power its voice-enabled services.
Before some years, Microsoft has often talked about its goals to bring “intelligence” to as many services as possible. It has also recently opened up Crotona to the third party developers, so it is a connected car platform which can be a logical step.
In an announcement, Johnson took a thinly veiled swipe at Google/Alphabet which spun out its self-driving car unit. They wished to help automakers to create a connected car solution that fit seamlessly with their brands, address their customer's unique needs, competitively differentiate their products and generate new sustainable revenue streams.
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